Following are the services offered for issues governed by Social Media Law:
- Cyber Attack
- Social Media Prize Draws
- Influencer Marketing
- Unfair Competition
- Advertisement Partnerships
- Sponsorship Agreement
- IT Crimes
INFLUENCER MARKETING
Fast growing of social media use at present impacts almost every sector. Keeping up with these developments, advertisement sector is one of the major sectors, which build strategies to be implemented through social media. Quitting traditional advertisement methods, creative agencies usually resort to social media figures in formulation of their advertisement strategies customized for the brands or vendors.
Fast changing and development of this method, which is called influencer marketing, raises some questions in terms of application of written rules of law. In this research, legal nature of advertisement campaigns run on social media through social media figures (in other words “influencers”), and which laws governing these campaigns as well as which violations they lead in practice shall be discussed.
Social media law is a field of law, whose scope grows and develops in a fast manner.
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